The Better Butcher

[mk_page_section padding_top=”40″ padding_bottom=”40″ sidebar=”sidebar-1″][vc_column][vc_row_inner][vc_column_inner width=”8/12″][mk_fancy_title color=”#012b3a” size=”17″ font_weight=”500″ txt_transform=”capitalize” margin_bottom=”0″ font_family=”none”]The Better Butcher[/mk_fancy_title][mk_fancy_title tag_name=”h3″ color=”#012b3a” size=”40″ font_weight=”bold” txt_transform=”uppercase” font_family=”none”]Butcher Serving Calgary for over 25 years moves online[/mk_fancy_title][vc_column_text css=”.vc_custom_1631140646994{margin-bottom: 0px !important;}”]The pandemic created an opportunity for The Better Butcher to move part of its business model online. Our Calgary e-Commerce designers helped maintain The Better Butcher’s well-know, local brand with a modern flare to cater to current and new clients who desired an online ordering platform. We kept the design simplistic, optimizing the site for family friendliness by categorizing their assortment of meats into different pages. It was our agency’s goal to create a beautiful, easy to use platform that utilized the best technology and design for customers and for the business to efficiently fulfill orders.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/12″][mk_fancy_title tag_name=”span” size=”28″ line_height=”72″ font_weight=”500″ font_family=”none”]|
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Social Media Marketing[/vc_column_text][mk_button dimension=”outline” corner_style=”full_rounded” size=”medium” letter_spacing=”2″ url=”https://thebetterbutcher.ca” align=”center” fullwidth=”true” margin_top=”10″ outline_skin=”custom” outline_active_color=”#012b3a” outline_active_text_color=”#012b3a” outline_hover_bg_color=”#012b3a” outline_hover_color=”#ffffff”]See Website[/mk_button][/vc_column_inner][/vc_row_inner][mk_padding_divider][mk_image src=”https://jyzdesign.com/wp-content/uploads/2021/09/betterbutcher-portfolio-web-2.jpg” image_size=”full” align=”center”][mk_fancy_title tag_name=”h3″ color=”#012b3a” size=”40″ font_weight=”bold” txt_transform=”uppercase” margin_top=”20″ font_family=”none”]Customer Friendly E-Commerce Website[/mk_fancy_title][vc_column_text css=”.vc_custom_1631057755452{margin-bottom: 0px !important;}”]We were able to design a customer friendly online store using WooCommerce for WordPress. WooCommerce allowed us to create customized shopping and product pages that were easy to navigate and featured a handy search bar and price range selection tool.[/vc_column_text][mk_image src=”https://jyzdesign.com/wp-content/uploads/2021/09/betterbutcher-portfolio-web-3.jpg” image_size=”full” align=”center”][mk_fancy_title tag_name=”h3″ color=”#012b3a” size=”40″ font_weight=”bold” txt_transform=”uppercase” margin_top=”20″ font_family=”none”]Logo & Branding Design[/mk_fancy_title][vc_column_text css=”.vc_custom_1631140750256{margin-bottom: 0px !important;}”]The Better Butcher has been operating as a Calgary business since 1995. We set about rebranding The Better Butcher with this family friendly, local personality as the foundation of our design. We enhanced the brand with an elegant font that complimented tones of professionalism with credibility. Our Calgary logo designers modernized the original logo with a stylized italic font that evoked a sense of heritage and quality. Green and rose pink were chosen as the brand’s identifying colours to signal their fresh, high-quality meat selection.

 

 [/vc_column_text][mk_image src=”https://jyzdesign.com/wp-content/uploads/2021/09/betterbutcher-portfolio-web-4.jpg” image_size=”full” align=”center”][mk_fancy_title tag_name=”h3″ color=”#012b3a” size=”40″ font_weight=”bold” txt_transform=”uppercase” margin_top=”20″ font_family=”none”]Social Media Marketing[/mk_fancy_title][vc_column_text css=”.vc_custom_1631140830491{margin-bottom: 0px !important;}”]Our Calgary social media management team has assisted The Better Butcher marketing their regular promotions and maintain consistent customer flow. The Better Butcher’s social media branding emphasizes the importance of family, the bonding and the memories that take place with family meals, cooking and get-togethers. With high-quality photos and captions that speak to customers, The Better Butcher’s high-quality selection comes through in their digital assets.[/vc_column_text][mk_image src=”https://jyzdesign.com/wp-content/uploads/2021/09/betterbutcher-portfolio-web-5.jpg” image_size=”full” align=”center”][/vc_column][/mk_page_section]

Mary Balogh

[vc_row][vc_column width=”2/3″][vc_column_text] PROJECT DESCRIPTION

Mary Balogh is a 35 times New York Times Best Selling Author with a large fan following and an outdated website. Her website design needed to be dynamic, easy to navigate while still being beautiful. We accomplished functionality of a large database of information on all of her books while maintaining a strong emphasis on user experience. We created a gorgeous brand that feels right out of the regency period setting of her books – feminine, vintage yet still modern.

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CLIENT

Mary Balogh

WHAT WE DID

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