[mk_page_section padding_top=”40″ padding_bottom=”40″ sidebar=”sidebar-1″][vc_column][vc_row_inner][vc_column_inner width=”8/12″][mk_fancy_title color=”#012b3a” size=”17″ font_weight=”500″ txt_transform=”capitalize” margin_bottom=”0″ font_family=”none”]Apex Scoring System[/mk_fancy_title][mk_fancy_title tag_name=”h3″ color=”#012b3a” size=”40″ font_weight=”bold” txt_transform=”uppercase” font_family=”none”]BRAND TRACKING AND MARKETING REPORTING SOFTWARE[/mk_fancy_title][vc_column_text css=”.vc_custom_1630374158237{margin-bottom: 0px !important;}”]Our Calgary web design agency rebranded Apex Scoring System’s marketing software to exude a technologically friendly personality. We integrated a clean, pastel colour palette to Apex Scoring System’s website with custom graphic design and infographics that concisely showed individuals, agencies and companies what the software is, the benefits and why users should download it. Our website design  divided their three core target audiences into different pages to showcase the advantages and actionable results clients could achieve to improve their brand’s audience engagement.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/12″][mk_fancy_title tag_name=”span” size=”28″ line_height=”72″ font_weight=”500″ font_family=”none”]|
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Digital Marketing

Video[/vc_column_text][mk_button dimension=”outline” corner_style=”full_rounded” size=”medium” letter_spacing=”2″ url=”https://www.apexscore.ai/” align=”center” fullwidth=”true” margin_top=”10″ outline_skin=”custom” outline_active_color=”#012b3a” outline_active_text_color=”#012b3a” outline_hover_bg_color=”#012b3a” outline_hover_color=”#ffffff”]See Website[/mk_button][/vc_column_inner][/vc_row_inner][mk_padding_divider][mk_image src=”https://jyzdesign.com/wp-content/uploads/2021/08/apex-portfolio-web-2.jpg” image_size=”full” align=”center”][mk_fancy_title tag_name=”h3″ color=”#012b3a” size=”40″ font_weight=”bold” txt_transform=”uppercase” margin_top=”20″ font_family=”none”]Custom Video & Infographics[/mk_fancy_title][vc_column_text css=”.vc_custom_1630374213089{margin-bottom: 0px !important;}”]We primarily utilized custom infographics to fill website space with statistics and evidence to power conversions. Users want to see how software works before making purchasing decisions. Our Calgary web designers intricately coordinated evidence, software know-how, copywriting and navigation to create a strong, straightforward and leading platform. We also created a custom video to describe the Apex Scoring System in less than 90 seconds.

 [/vc_column_text][vc_video link=”https://www.youtube.com/watch?v=9yOJ8Y4biXg&t=5s&ab_channel=EmotiveTechnologiesInc”][mk_fancy_title tag_name=”h3″ color=”#012b3a” size=”40″ font_weight=”bold” txt_transform=”uppercase” margin_top=”20″ font_family=”none”]Social Media Advertisement[/mk_fancy_title][vc_column_text css=”.vc_custom_1630374497302{margin-bottom: 0px !important;}”]Digital marketing to B2B customers was important to spread awareness, where we strategically created and managed LinkedIn ads, targeting business owners, managers and agencies. With expert copywriting, we wrote powerful one-sentence slogans that portrayed the results of Apex Scoring System. Our copywriters focused on crafting ad copy that connected with the struggles of brands to drive curiosity towards Apex’s innovative approach to metrics, enticing businesses to visit their website and learn more.[/vc_column_text][mk_image src=”https://jyzdesign.com/wp-content/uploads/2021/08/apex-portfolio-web-3.jpg” image_size=”full” align=”center”][/vc_column][/mk_page_section][vc_row][vc_column][/vc_column][/vc_row]

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